Writing Personal Ads
The headline – Your online personal is like an advertisement. And in this advertisement, you are the product. If your totally free adult dating personal ad doesn’t sell a reader, he or she will breeze by it looking for a better model.
The key to creating a successful personal ad is your headline. It has to get a person’s attention, it has to do free online adult dating services it in few words, and it has to do amidst a lot of other headlines. This is a lot to ask of a description that’s usually less than ten words. How do you do it? The key is to appeal to the other person’s interest.
Fact is, the person adult dating yahoo reading your headline doesn’t know you and can care less about you. They want to know what’s in it for them. So your personal ad’s headline — in very few words — has to show this person what’s in it for them. This is what gets the reader to decide to open your personal ad or to pass it by.
The trick is to adult swinger dating play to the wants that are important to your target reader. In general, women seek honesty, security, sense of humor, confidence, someone who will make them feel sexy and special, physical attraction, and someone who will listen (when dealing with women, men can be pretty bad at this, so pick itup guys). So if adult dating phone you’re looking to appeal to a woman, headlines might be:
Get the love and attention you deserve
A man who will adult single dating service actually listen to you!
Secure man (or woman) with a sense of humor
Appealing to men works adult free dating web site the same way: your personal ad’s headline should appeal to what a male prospect wants to find. Surveys on attraction typically show that “physical appearance” is more important to men than women. But men seek other things as well. About one in two men polled are looking for a serious relationship. This means you local adult dating have a 50-50 chance whether you mention serious relationship or casual relationship.
In essence, when you design your personal ad’s headline, think of what the target prospect will want and promote it. dating personal adult ads And try to avoid some of the highly-common horrible personal ad headlines, which go like:
A friend made me do this
Tired of being miserable free adult dating personals
Life sucks, look forward to hearing from ya
Don’t promote negativity, it’s adult dating nude not too appealing. That statement is common sense, of course, but there are negative headlines like these all over the personals. And the “friend made me do it” approach is lousy also. If we’re serious about meeting someone, would we want to waste our time and energy on a person who doesn’t seemserious about it? If adult free online dating site you have to use negativity, try to at least throw in some humor. I saw a personal ad headline which did this fabulously. It read: If the world didn’t suck, we’d all fall off. This has to make you laugh. And it has to make you think that this person has a creative sense of humor. Nonetheless, I still succeed far more adult dating site uk frequently when my personal ad uses a headline that focuses on what the reader stands to gain.
When the headline is a bit less important – There will be some dating services that display search results with your headline free adult dating uk and a small version of your picture. In this case, the headline’s value is a bit less important because your picture will also play a role in whether or not someone finds you appealing.
Your actual personal ad adult dating photo – Your headline got them in the door, your personal ad now has to generate a response. How do you do this? Once again, it comes back to telling the reader what’s in it for them. What are your favorable qualities? What does the reader stand to gain by getting to know you … by meeting you … bydating you? If the adult online dating and personals reader doesn’t see the benefit of knowing you, why would they waste time writing you or contacting you?
Let them know what they stand to gain. Don’t be shy. Don’t under-value yourself. We all have majestic and wonderful qualities. Let people know about yours. Tell them what they stand to gain by having an awesome person like you in their life.
I usually make a list of my best qualities. Then, I prioritize them in order of what I think the reader will likely find most valuable. Then, I put them in the ad: “I am a great listener and I look forward to conversing with you and hearing your thoughts … I am adventurous and open-minded, and seeking someone whose thoughts and actions will broaden my views … and so on.”
I just told the reader that I will listen, that communication is important to me, and that I welcome and look forward to their feedback. I also did so while stating what I’m looking for.
In too many ads, the person is totally caught up in what they want: “I want someone who is between 5’11” and 6′ tall, 187.2 pounds, and makes AT LEAST $900,000 a year.” Most people read ads like that and think, Who cares? Of course, that example is overboard, but a good percentage of ads are like that. Avoid that route. Tell people what you’re looking for. But also let them know what they stand to gain. I write my ads this way and I have had immense success.
More Basics on writing Your Personal Ads
Show don’t tell. For example, it is much more effective to use humor in your ad rather than just saying “I have a sense of humor”. Show that you are an educated and intelligent person through interesting word choice, clear ad structure, and colorful and creative descriptions.
Creativity counts. A personal ad can take many forms. A poem, perhaps. One amazing ad consisted entirely of titles — one right after another — of popular motion pictures, carefully chosen and arranged to describe the ad placer.
Show them what YOU would want to know. Make a list of the most important things that you would like to know about a person before responding to an ad. Chances are, others would like to know the same about you. If you work, in what field? Have you ever been married before? Do you have children? Are you looking to make some new friends, or do you want find one special person to settle down with for a lifetime? Keep in mind that common goals are often more important in a relationship than individual interests.
Age isn’t everything, but… It is where a lot of people start. Be sure to include your age in the ad; if you do not want to give your exact age, narrow the range: “early twenties” or “mid forties” for example. If you are fifty but feel thirty, say so? If you are looking for someone outside your age range, give a range for the person you seek as well. Keep in mind that some people will be suspicious of a range that seems too wide — such as “twenty to sixty”, and this may limit responses. Likewise, a range too narrow (one to two years) also seems odd. Even those who fall in the narrow range might be hesitant to respond. Stating your age, and avoiding ranges altogether, is generally the best approach.
Describe yourself first. Be careful to avoid creating an ad that is simply a mile-long list of characteristics you seek in another, without saying much about yourself. It is better to let the person reading the ad decide if they might be a match. This does not mean that you should say nothing about what you seek, just don’t overdo it. You do not want to be too picky.
Details, details. How many times have you read a personal ad that states: “I enjoy movies, music, and going out.”? This sentence describes millions of people! The idea is to make yourself stand out from the rest! Instead, name a recent movie that you enjoyed. List some of your favorite music styles, song titles, or artists. If you enjoy going out to Italian restaurants, or line-dancing at a country bar on Saturday nights, say so! Ironically, it is the very details that are often overlooked as being insignificant or boring which in fact add the color and depth necessary for a personal ad to be truly effective.
Honesty is the best policy. Above all, be honest when describing yourself. No matter who you are, or what kind of person you are seeking, you have a better chance of finding that person — and with less disappointment along the way — if you are honest from the beginning.